Meet Archie
Article Content Designer
Design, execute, and optimise SEM campaigns.
Key highlights:
Creative Guidance
Asset Design Support
Campaign Generation
Meet Archie
Article Content Designer
Design, execute, and optimise SEM campaigns.
Key highlights:
Creative Guidance
Asset Design Support
Campaign Generation
Meet Archie
Article Content Designer
Meet Archie, your next-generation AI-assistant designed to help you in every step of writing your article. Starting with either a brief or from scratch, Archie will guide you through a structured process to explore innovative ideas, draft, and refine your content, including creating stunning visuals. Archie ensures that every word is crafted with your audience in mind and with Archie’s powerful tone-of-voice editor, ensure your content aligns with your brand. Enhance productivity, increase engagement and embrace the future of content creation with Archie.
See Archie at Work
Key Highlights
The Edit Copy feature of Archie offers a transformative tool for copywriters to refine the tone of voice in your copy. With the ability to adjust factors like Formality, Emotional Appeal, Jargon Use, Active vs. Passive Voice, Sentence Structure, and the Use of Metaphors, this feature empowers you to precisely adjust your copy ensuring it resonates with your intended audience.
Creative Guidance
Spark new ideas or improving existing concepts.
Asset Design Support
Outline the content assets for your campaign.
Campaign Generation
Compiles your goals, brand info, target audience, and content ideas into a campaign plan.
Leveraging all the benefits of working with Humaine’s suite of expertly-crafted AI bots.
Increased Productivity
Streamline workflow, automate task execution, hit deadlines faster and increase your team’s capacity.
New Thinking
Introduce fresh new perspectives to solve problems, inspire new creative directions.
New Capabilities
Bring new capabilities to your Team that may have been cost or resource prohibitive such as Consumer Research, or authoring E-Books and whitepapers.
Consistency of Process
Ensures creative and analytical work follows a proven, consistent process.
Deep Expertise
GPT Assistants are built upon deep domain knowledge. Access and apply theories, frameworks and advanced practices to your team's work.
Complete Extensibility
GPT Assistants can be integrated with your existing processes, systems and software (via API). Meet the AI team that instantly integrates into your existing workflow.
“Humaine built us a small, bespoke UX and web development team in less than a week… we’ve saved
hundreds of thousands
of dollars annually as a result.”
Working with Archie
How Archie Works
Archie is powered by OpenAI’s GPT-4, trained specifically to solve content marketing problems. You talk with Archie in natural language, just like you would a colleague and through conversation co-create your SEM campaign.
Following a Proven Process
To write your article Archie will guide you through a structured and easy to follow process.
Background
Archie collects detailed information about your brand, products, and services, ensuring your article matches your brand's identity and goals.
Selecting Personas
Describe your ideal persona, or have Archie create one for you. Creates content that's more likely to engage and convert by speaking directly to your audience's needs.
Generate Copy
Based on your choice of inputting ideas or a comprehensive brief, Archie generates a draft of your article, tailored to your audience persona and background context. Archie sparks creativity removing writer block and providing a solid foundation for your content.
Edit Copy
Archie has powerful editing tools to refine concepts, tone, and style, ensuring the final article aligns perfectly with your brand's voice and your marketing goals.
Generate Image
Archie creates compelling images to accompany your article, either based on your own ideas or through AI-generated suggestions.
Under the Hood
Archie, just like every Humaine bot, is designed and built to be incredibly flexible, powerful and easy to work with. Built into her user interface are a range of specific commands that make it easy to get started and generate value and results quickly.
Archie’s Core Features
- Autonomous Functionality: Works under your instructions, managing tasks without constant supervision
- Command-Based Operations: Easy-to-use commands beginning with "/" for intuitive interaction.
- Customizable Workflows: Functions can be tailored to fit your unique business needs.
Archie’s Command List
- /Background: Archie collects detailed information about your brand, products, and services, ensuring your article matches your brand's identity and goals.
- /Selecting Personas: Describe your ideal persona, or have Archie create one for you. Creates content that's more likely to engage and convert by speaking directly to your audience's needs.
- /Generate Copy: Based on your choice of inputting ideas or a comprehensive brief, Archie generates a draft of your article, tailored to your audience persona and background context. Archie sparks creativity removing writer block and providing a solid foundation for your content.
- /Edit Copy: Archie has powerful editing tools to refine concepts, tone, and style, ensuring the final article aligns perfectly with your brand's voice and your marketing goals.
- /Generate Image: Archie creates compelling images to accompany your article, either based on your own ideas or through AI-generated suggestions.
More reasons to love Archie
Why you’ll love working with Archie
The Humaine Marketing Suite
The Humaine Marketing Suite of GPT Assistants provides you with assistance across 20+ specialist roles including strategy, research, campaign design and content production. Connie works in tandem with other GPT Assistants in the Humaine Marketing Suite allowing you to orchestrate workflows to solve for a variety of marketing problems and tasks.
4 simple steps to
augment & scale
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