Meet Emily
Email Marketing Campaign Designer
Introducing Emily an AI-powered intelligent assistant who leads you through a systematic approach to conceptualise, launch, and refine your email campaigns. Emily can incorporate analytical insights to design creative strategies, ensuring that your campaigns resonate deeply with your audience. With Emily, you can swiftly create and fine-tune your email campaigns, leveraging insights grounded in real-world data and best practices.
See Emily at Work
Key Highlights
Leveraging the latest in consumer behavior and advertising theories, Emily offers expert opinions that can transform a good campaign into a great one. Plus, with the ability to iterate and re-assess after incorporating changes, you ensure that your campaign is not just launched, but is continuously optimised for peak performance. This feature isn’t just about assessment; it’s about informed, actionable enhancement that can drive your campaign’s success.
Leveraging all the benefits of working with Humaine’s suite of expertly-crafted AI bots.
“Humaine built us a small, bespoke UX and web development team in less than a week… we’ve saved
hundreds of thousands
of dollars annually as a result.”
Working with Emily
How Connie Works
Emily is powered by OpenAI’s GPT-4, trained specifically to design and evaluate marketing campaigns. You chat with Emily in natural language, just like you would a colleague and through conversation design your campaign.
Following a Proven Process
When designing an email marketing campaign, Emily will guide you through the following process.
Under the Hood
Emily, just like every Humaine bot, is designed and built to be incredibly flexible, powerful and easy to work with. Built into her user interface are a range of specific commands that make it easy to get started and generate value and results quickly.
Emily’s Core Features
Emily’s Command List
- /Goal Setting: Emily helps you decide the purpose of your campaign (like increasing sales or awareness) and the type of emails you'll send (like newsletters or promotional emails).
- /Background: Emily collects detailed info about your business and what you're promoting, ensuring your campaign aligns with your brand and speaks directly to your customers' needs.
- /Selecting Personas: You can either tell Emily about your target customer or let Emily create this profile based on your campaign goals. Knowing your audience lets Emily tailor the campaign to speak directly to them, improving engagement.
- /Campaign Generation: Emily outlines your campaign, including emails, sequencing, key messages, any calls to action, and lets you review and tweak it. You get a clear, actionable campaign that's ready to launch, with opportunities to make adjustments until it's just right.
- /Campaign Evaluation: Emily is able to select relevant marketing theories and best practices to evaluate and optimise the campaign and make alterations accordingly.
- /Brief Generation: For every email identified in your campaign Emily can generate a detailed brief.
More reasons to love Emily
Why you’ll love working with Emily
The Humaine Marketing Suite
The Humaine Marketing Suite of GPT Assistants provides you with assistance across 20+ specialist roles including strategy, research, campaign design and content production. Connie works in tandem with other GPT Assistants in the Humaine Marketing Suite allowing you to orchestrate workflows to solve for a variety of marketing problems and tasks.